Cycling in Korea

Cycling is necessary for many reasons, but lack of infrastructure and recognition about cycling culture by the citizens are the main problems in Korea.  Paradoxically speaking, we see big potential to improve this situation because we know what the problems are.
[ To see related research report ]

For leisure, cycling is quite common in Korea.  There are many activities related to it.  More people have become interested in incorporating cycling into their weekend plans since employees of Korean companies started working just 5 days a week recently (They used to work 5 and a half days).

BUT, cycling as a transportation means is very low.  The main reason is insufficient infrastructure, the core of which is the government's policy.  As you can see through the research data on our website,  a huge number of willing cyclists would commute by bicycle if the infrastructure were sufficient.  

Government and autonomous local entities recognize this fact and are now making regulations and improving circumstance.

Korea is famous for the world wide power of its internet users.  Most Koreans get the information they need through the internet.  First-rate internet infrastructure, first-rate Internet diffusion rate in the world, that's Korea.  Now, Koreans want information about cycling and bikes themselves.

Korea has a thirst for information about bicycles, cycling infrastructure and advanced cycling culture..